We all are living in this new digital era where everything is part of the digital world. A new survey from the International Center for Journalists (ICFJ) says that the adoption of digital technology by the media industry has been boosted over the past two years. Nowadays, journalists use social media data, podcasting and other social media tools for their reporting and in-depth training.
Another similar 2017 survey from “The State of Technology in Global Newsrooms” found that for journalists, it’s hard to keep up with the digital revolution. It involves responses of 4,100 newsroom managers and journalists from across 149 countries about newsroom staff and structures, integration of new technologies and more.
The State of Technology in Global Newsrooms quoted, “More than 90% of journalists want digital skills training”
According to the survey report, twice as many journalists (25%) are using social media verification tools in 2019 than in 2017. 61% use data skills weekly, compared to 36% two years back. However, training and hiring have not kept up with growing digital demands across all categories. This includes social media, data journalism, and general technology skills such as audiovisual training.
77% of journalists said they are using social media more frequently to post and share their stories and engage audiences (67%). Social networks are becoming one of the main sources for research the competition (73%) and find user-generated content (68%).
“Social media sites have become increasingly fundamental to the day-to-day work of journalists, used for everything from generating new content to interacting with audiences to scoping out the competition.” – The State of Technology in Global Newsrooms.
61% of journalists analyze and use data to create stories at least weekly, compared to 36% in 2017. 35% are producing data visualizations and infographics compared to 27% in 2017. Around 25% administer surveys at least weekly.