CAPEXIL’s "Bharat Pavilion" Shines at Frankfurt Book Fair 2024

CAPEXIL's Bharat Pavilion showcases Indian excellence at Frankfurt Book Fair 2024, highlighting diverse publications and fostering global literary exchange.

on Oct 18, 2024

CAPEXIL’s "Bharat Pavilion" Shines at Frankfurt Book Fair 2024

Frankfurt, October 17, 2024—The prestigious "Bharat Pavilion" at the Frankfurt Book Fair 2024 was inaugurated today by the Hon’ble Consul General of India in Frankfurt, Shri B.S. Mubarak. A significant B2B international event, the Frankfurt Book Fair is a global platform for publishers, printers, and booksellers to forge business connections. This year, the Bharat Pavilion has quickly become a focal point for trade visitors eager to explore and collaborate with Indian publishers and printers renowned for their high-quality services and competitive pricing.

Indian companies representing the publishing and printing sectors are participating in the pavilion, which has been thoughtfully designed with system-built stands. These stands, set up in two rows facing each other, are an attractive hub for business discussions, creating an excellent environment forging new partnerships and finalising deals. A striking feature of the pavilion is its decoration with inspiring quotes from the Hon'ble Prime Minister of India, Shri Narendra Modi, highlighting the vital role of books and publishing in the global economy.
Participants worldwide are drawn to the Bharat Pavilion not only to purchase books from Indian publishers but also to explore outsourcing printing opportunities with Indian printers who boast world-class infrastructure. This visibility will result in successful business negotiations during the five-day event.

CAPEXIL, under the Ministry of Commerce & Industry, Government of India, has been instrumental in organising India’s participation in international exhibitions for nearly five decades. Their commitment to professionalism and excellence has earned them a reputation for being a key facilitator of global trade for Indian exporters. CAPEXIL’s support for Indian publishers, printers, and exporters demonstrates the Indian government’s dedication to fostering growth and opportunities for its business community.

The Bharat Pavilion at the Frankfurt Book Fair 2024 reaffirms India's significant global publishing and printing player position. It marks the pavilion as a crucial destination for international businesses seeking collaboration with Indian partners, perfectly aligning with the Honourable Prime Minister Shri Narendra Modi’s vision of "Make in India, Make for World."